Year 12 IB Extended Essays 2018

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Contents

Introduction ............................................................................................................................2

Methodology ..........................................................................................................................3

Applied Theory ......................................................................................................................3

Essay - Body...........................................................................................................................5

A Brief History of SpaceX.................................................................................................5

SpaceX’s Organisational Structure ....................................................................................7

Elon Musk - Leadership.....................................................................................................8

Motivation within SpaceX ...............................................................................................11

Corporate Communication ...................................................................................................15

Impacts of SpaceX’s Leadership and Culture..................................................................17

Case Study :.......................................................................................................................21

Conclusion............................................................................................................................22

References ...........................................................................................................................23